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Marketing Skills vs Skills by Matt Pocock

Marketing skills for AI agents: SEO, conversion, copywriting, and growth. Small, composable engineering skills from Matt Pocock's own agent setup. Compare the capabilities you need, then check hosting, licensing and maintenance. This pair is shown for browsing but is not indexed (not among the leading projects of a shared category).
Marketing Skills vs Skills by Matt Pocock
AttributeMarketing SkillsSkills by Matt Pocock
PurposeMarketing skills for AI agents: SEO, conversion, copywriting, and growth.Small, composable engineering skills from Matt Pocock's own agent setup.
Documented capabilitiesSEO audit and programmatic SEO, Conversion and signup optimization, Copywriting and cold email, Shared product-marketing contextSmall, composable engineering skills, Works with any model, Self-updating Claude Code plugin, Editable copies through skills.sh
Best-fit workflowFounders and technical marketers who run marketing work through a coding agent.Engineers who want lightweight skills they can adapt rather than a full methodology.
Check before choosingThe library lists funded tool partners next to its skills. Review any connected-account setup before you give an agent credentials.Pick one install route per agent: the plugin updates itself, while skills.sh copies files you update by hand.
Deployment optionsnpx skills, Claude Code pluginClaude Code plugin, npx skills
GitHub stars54,295286,949
LicenseMITMIT
Self-hostedYesYes
Docker notedNot recordedNot recorded
Cloud / hostedNot recordedNot recorded
Primary languageJavaScriptShell
Last commit2026-10-082026-10-12
DifficultyEasyEasy
Content sourceEditorial catalog entryEditorial catalog entry
Metadata checked2026-10-12Check the current repository
Forks8.1k24k
Star growth+190 (2026-10-11 to 2026-10-12)Not recorded
Alternative toNot recordedNot recorded

This comparison uses recorded capabilities, not hands-on performance tests. A capability missing from one record does not mean that product lacks it. Confirm edition, version and current pricing in the official documentation.

When to consider Marketing Skills

Founders and technical marketers who run marketing work through a coding agent.

The library lists funded tool partners next to its skills. Review any connected-account setup before you give an agent credentials.

Marketing Skills documentation and source

Marketing Skills project page · Agent Skills

When to consider Skills by Matt Pocock

Engineers who want lightweight skills they can adapt rather than a full methodology.

Pick one install route per agent: the plugin updates itself, while skills.sh copies files you update by hand.

Skills by Matt Pocock documentation and source

Skills by Matt Pocock project page · Agent Skills

Marketing Skills vs Skills by Matt Pocock questions

What is Marketing Skills?
Marketing skills for AI agents: SEO, conversion, copywriting, and growth.
What is Skills by Matt Pocock?
Small, composable engineering skills from Matt Pocock's own agent setup.
Can you self-host Marketing Skills and Skills by Matt Pocock?
Both can be self-hosted.
What licenses do Marketing Skills and Skills by Matt Pocock use?
Marketing Skills uses the MIT license. Skills by Matt Pocock uses the MIT license.
Which has more GitHub stars, Marketing Skills or Skills by Matt Pocock?
Skills by Matt Pocock has 287k stars and Marketing Skills has 54k. Stars show attention; check recent commits and releases for maintenance.
What languages are Marketing Skills and Skills by Matt Pocock written in?
Marketing Skills is mainly written in JavaScript. Skills by Matt Pocock is mainly written in Shell.

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